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You Created a LinkedIn Profile, Now What?

Bear Network | LinkedIn 连接 to Opportunity

Lyndsey床Lyndsey床
2017.10.18

LinkedIn 校友 连接ions for Students

I recently spoke with a few undergraduate classes on campus, a mix of upperclassmen 还有第二年. 以下是我所学到的.

LinkedIn is an underutilized resource among college 学生. 期.

I asked 学生 “Do you know what you want to do? Do you know someone who currently 这样行吗??” “Do you know where you want to work? Do you know someone who currently or previously worked there?”

While the 学生 had ideas of what or where they want to work, unfortunately they knew no “insiders” and they were not on LinkedIn.

Looking back to my college days, I probably would have said “no” too, but it doesn’t have to be that way for today's college student.

If you’re a college student on LinkedIn, congratulations you’ve taken an important step toward building a network, but you may ask “now what.”

Your answer – begin by connecting with your university’s alumni. 

连接ing with 校友 is Easy

校友 love connecting with current 学生. 连接ions that begin over a shared major evolve into conversations about 职业生涯 pathways and companies 学生 should 研究. What’s more, LinkedIn makes it remarkably easy to build these connections 开始对话.

When you add a university to the education section of your profile, LinkedIn automatically links your profile to the university’s company page. This page becomes a door to opening your university’s global alumni network.

Every university company page has a big blue “See alumni” button – click that button 你可以访问 LinkedIn’s alumni directory for your university. 搜索 for alumni by class year, location, company, function, major, skill set and LinkedIn degrees of connection.

Bear Network | LinkedIn 校友 连接ions for Students

Use the search filters to narrow down the listing to a manageable number of records. I recommend using your major under “What they studied” then narrow the list further with geographic or company filters.

Perhaps you study political science and have an interest in living in Denver. 太好了, narrow your list down based on those two filters. You may still see a long list, but 没关系. Scan the headlines, companies and class years to identify three to five 关注校友. 

Check out their profiles to learn more about their 职业生涯s and professional involvement. (Yes, LinkedIn tells you when someone sees your profile, but on LinkedIn it is less 令人毛骨悚然,这是意料之中的.)

Follow-up a profile view with a connection request. Include a personal note with the connection request, such as mentioning your shared university.

Once connected, you may begin communicating with alumni using the LinkedIn messaging 应用程序. Thank each person for accepting your connection, share a bit about yourself, and give a reason why this connection is important to you. Be ready to ask questions and keep the conversation going.

Building a Network Will Take Time

出现在LinkedIn上. Build a habit of posting information of interest; like, comment or share the posts of your connections; and always 研究 new connections.

Is the first connection you make on LinkedIn going to land you a job before you graduate? 不,可能不会. But it will help build your name and reputation, expose you to industry and company insiders, and help you explore what and where you want to be after college.

Remember, a strong network of alumni are already on LinkedIn ready to connect, but you need to put yourself out there if you want that network to go to work for you.

P.S. Don't forget to visit the university Office of Center for 职业准备 for assistance planning for your 职业生涯 after college and check out Professor McCorkle's social media tips for near and recent graduates